This week is The Big Issue Australia's International Vendor Week as well as its annual CEO Selling campaign. A big shout out to all our Canberra vendors and leaders who will be hitting the streets to sell The Big Issue to help homeless and disadvantaged people.
ACT leaders will hit the streets this week from 5 to 9 February to sell The Big Issue magazine alongside homeless and disadvantaged vendors for The Big Issue’s annual CEO Selling campaign.
ACT Chief Minister, Andrew Barr, ACT Deputy Chief Minister, Yvette Berry, ACT Greens Leader, Shane Rattenbury and ACT Shadow Minister for Planning, and Infrastructure, Nicole Lawder will be among those who will don The Big Issue fluoro yellow vest to show support for street vendors who are working hard to improve their lives.
They will join more than 100 high-profile leaders around Australia, including Telstra CEO Andrew Penn, Airbnb Australia and New Zealand Manager Sam McDonagh and Origin Energy CEO Frank Calabria.
The Big Issue CEO Steven Persson said: “Big Issue vendors are business people. They buy copies of the magazine for $3.50 and sell them to the public for $7, earning a meaningful income.
“By taking part in CEO Selling, high-profile leaders – some competitors in the marketplace who have come together for this cause – are showing our street vendors that industry leaders support and respect their work.
“The campaign gives the public an opportunity to buy the magazine from someone they already know and trust, helping our vendors reach more readers who will keep coming back for the good content and great cause. More customers mean more sales and, in turn, more money in vendors’ pockets.”
The event celebrates International Vendor Week, run each year by the International Network of Street Papers to raise awareness of more than 100 street papers and 21,000 vendors in 34 countries around the world.
The Big Issue launched in Australia in 1996. To date, 6,500 vendors have sold more than 11 million copies of the magazine, earning over $26 million. Woden Community Service manages the vendors of The Big Issue in the ACT with funding from the ACT Government.